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GLOBALIZING
THE BUSINESS CURRICULUM AT ALABAMA STATE
UNIVERSITY
OBJECTIVES
This project
is designed to both instill an international
perspective in ASU College of Business
Administration students, faculty, and local
small businesses and prepare them with the
skills and knowledge to operate in a global
business environment. The
specific objectives of the project are:
1.
Curriculum Development:
a.
Develop and implement an undergraduate minor in
international business, with a foreign language
component.
b.
Develop and offer three new International Business courses to meet
the global content needs of the International Business minor.
c.
Introduce real-time, real-life case studies in
the graduate-level course in International
Accounting through videoconferencing
presentations made by Executives from top
Accounting firms.
2.
South Korea Study-Tours and Domestic Automotive Plant Tours:
a.
Develop and implement two overseas week-long
study-tours to South Korea for our students with the help of our university partner in South
Korea - ChungAng University. The College
will send a total of 10 Faculty and 14 students
to South Korea in a two-year period.
b.
Organize
daylong tours for COBA students to the Hyundai, Honda, and
Mercedes-Benz automotive plants located in
Alabama. These three plants are operated by
large global corporations headquartered in South
Korea, Japan, and Germany respectively.
3.
Faculty Development:
a.
Provide faculty training in international
business to facilitate higher standards in
teaching and research. This will be done through
our agreements with the CIBERs at University of
Memphis and
University of Connecticut, and our university
and business partners.
b.
Provide competitive grants to faculty for
conducting research in International Business. A
total of four award each worth $3000 will be
awarded to COBA faculty to conduct research in
International Business.
4.
Community Outreach:
a.
Conduct summer workshop, in collaboration with
Alabama Automotive Manufacturer Association, to provide training on international
issues and business opportunities in the state
of Alabama.
The focus will be on making the participants
(small business owners, and high school
teachers) aware of global issues involved in the
rapidly growing automotive industry in the state
of Alabama.
b.
Disseminate issues concerning
International Business
through a web
portal, quarterly electronic news letters, and a
journal entitled Global Business @ ASU.
c.
Enter into a mentor-protégé agreement with the
Wilcox County’s Central High School and help
them globalize their curriculum as a
“pre-program” to prepare and encourage students
to study
International Business
when they enter college.
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